Publications

Rob enjoys writing about construction marketing, websites, and social media for industry publications, related blogs, and our blog. Here are a few topics Rob can discuss for your publication:

Book

Construction Executive’s Guide to Brand Marketing – 2014

In this book, Construction Executives will learn how integrated brand marketing can grow profits, increase client retention and decrease employee turnover. You will also see the vital importance of building a Business Development and Marketing team with the experience to build the marketing tools you need to beat your competition!

Surveys

2014 Construction Marketing Survey 

We surveyed construction companies about their marketing budget, department size, marketing toolkit, and challenges and released our findings in our annual Construction Marketing Survey.

Download the survey now.

Publications

• Drive Profits by Focusing on Employee Retention – ABC’s Construction Executive – June 2015
• How to Position Your Company to Stop Doing Low-Price Work – ABC’s Managing Your Business – May 2015
• The Craziest Reason Contractors Lose Bids – ABC’s Managing Your Business – March 2015
• Generational Change & Company Branding – CFMA’s Bottom Lines – February 2015
• The Worst SOQ Ever! – ABC’s Construction Executive eNewsletter – February 2015
• Powerful Concept to Make Your Construction Company More Money – Positioning – CFMA’s Bottom Lines – October 2014
• ‘Unlevel’ the Playing Field to Gain a Competitive Advantage – ABC’s Managing Your Business – September 2014
• The Most Overlooked Marketing Tool for Construction Companies – Job Site Marketing – AIC’s Constructor News – Fall 2014
• Increase Your Hit Rate: Go After the Right Projects – ABC’s Managing Your Business – July 2014
• Do You Have an Ideal Hire? – ABC’s Managing Your Business – June 17, 2014
• How Company Culture Effects Employee Recruitment & Retention [pdf] – CFMA’s Building Profits – May 2014
• First Thing You Need to Know about Branding – First blog as monthly contributors to ABC’s Young Professional Blog – starting April 2014
• Cost of Client Acquisition  – CFMA’s Update – Jan 2014
• Proposals & Presentations–Part 3: The Winner Is … – ABC’s Managing Your Business – December 2013
• Weaving the Construction Web (Web Trends) – AGC’s Constructor Magazine – November 2013
• Winning the Best-Value Construction Proposal – ABC’s Managing Your Business – October 2013
• Keys to Business Development: Company Personality and Differentiation – ABC’s Managing Your Business – August 2013
• Going Digital – The Rights Tools for Your Company [pdf] – CFMA’s Building Profits – July/August 2013
• De-Constructing Social Media (interview) – AGC’s Constructor Magazine – July 2013
• Personal Branding in Construction – American Institute of Contractors’ Constructor News – Summer 2013
• Branding Through a Recession – CFMA’s Update – Feb 2013
• Why A/E/C Firms Need a Good Website – Oklahoma Marketer (SMPS Oklahoma) – June 2011
• Top 10 Things Every A/E/C Website Should Have – Marketer (SMPS National) – December 2010
• Branding Out of the Lowest Bidder Mentality, Before It’s Too Late! – Design & Construction Report – August 2010

Interested in Brand Constructors writing for your publication or blog? Contact us at 504-355-4119 or rob@brandconstructors.com.