Grazzini Brothers & Co.

Founded in 1923, this resource-heavy national commercial flooring and surfaces contractor, headquartered in Eagan, Minnesota, needed a new website representative of its capabilities and national footprint. Their goal was to improve the look and navigation, and to strategically add search-engine optimization bringing attention and focus to certain content.

After vetting several candidates to take on their challenge, the Grazzini leadership team chose to work with the Brand Constructors. Being most impressed with our processes and depth of experience in the flooring/surfaces industry, they were excited to launch the project, agreeing to meet all benchmarks and a strict timeline to keep the website launch within 5 months.

Although it was an ambitious goal considering three major holidays occurred during the construction period, everyone on our team was involved in this project in a significant way. We especially enjoyed digging on each others professional football teams. Fortunately, neither the Vikings nor the Saints made it to the Superbowl this year.

The results speak for themselves… a professional–grade contractor’s website with national reach, strategically integrated SEO, reliable code architecture, contractor-focused navigation and functionality, and a look-and-feel that is on-brand for this commercial flooring powerhouse.

Post-launch, the Brand Constructors will provide ongoing website maintenance, nationally-focused search engine optimization, and updates to content. We are proud to add Grazzini Brothers & Company to our portfolio of successful website design and digital marketing projects.