Over the years, I’ve found numerous websites, blogs, & social media channels dedicated to the little known Construction Marketing industry that we love. Construction & A/E/C Marketing Organizations Construction Marketing Association – website Blog LinkedIn Twitter Facebook Certified Construction Marketing Professional (CCMP) program SMPS (Society of Marketing Professional Services) – website for A/E/C marketers &...[Read More]
One of the hardest things to do is to write for someone to read and not get any feedback. I feel the same way doing webinars, talking to a television camera, and practicing presentations. As humans, we feed off that connection and interaction with other humans. Sometimes writing your blog feels like you’re writing in...[Read More]
This puts social media into perspective. I believe this is what the kids call “owned”!
Yes, we’re on Pinterest. Why? Because it is a great place to share visual information & images and we are a visual company being a design & marketing firm. Check us out at http://pinterest.com/brandconstruct/. We already have boards for our Construction Logos & Construction Websites as well as cool Construction Photos, Cool Building Elements, Cool...[Read More]
Some social media fun for Monday morning.
A big question for construction companies, especially low bid, public works contractors, is should they jump on the social media bandwagon. First off, if you’re only doing it because everyone else is doing it – don’t bother. Secondly, you need to ask yourself what is the goal and what are the pros & cons of...[Read More]
To blog or not to blog? The immortal words of one William Shakespeare – well, not quite. Many people ask what it takes to get listed higher in the search engines. It is a simple response, “Google looks for 3 things: Content, Links to your website, and Updates. Google is looking for the authority for...[Read More]
For Mondays (sometimes Tuesdays), we like to share a fun image. Many of these funny images are a reflection of living in an over-advertised, technology world. This one fits that bill.